Terms of Service

Last Updated: October 1, 2025

1. Agreement to Terms

By accessing our website or engaging our services, you agree to be bound by these Terms of Service and our Privacy Policy. If you do not agree to these terms, please do not use our services.

2. Services Provided

Roofing SEO Mastery provides search engine optimization (SEO) services specifically tailored for roofing contractors, including but not limited to:

  • Technical SEO audits and implementation
  • On-page SEO optimization
  • Link building and outreach
  • Local SEO optimization
  • Content creation and optimization
  • Monthly SEO campaigns
  • One-time paid SEO audits

3. Service Agreements and Contracts

3.1 Contract Requirements

All clients must sign a service agreement before we begin any monthly SEO campaign. Our standard contract term is 6 months, which allows sufficient time to implement comprehensive SEO strategies and measure meaningful results.

3.2 Service Types

  • Monthly SEO Campaigns: Ongoing optimization services billed monthly as a retainer
  • Paid SEO Audits: One-time comprehensive website audits with actionable recommendations

4. Payment Terms

4.1 Monthly Retainers

Monthly SEO campaign services are billed as a monthly retainer. Payment is due at the beginning of each month for services to be rendered during that month. Failure to pay on time may result in suspension of services.

4.2 One-Time Audits

Paid SEO audits require full payment upfront before work begins. The audit and recommendations will be delivered within the agreed-upon timeframe following payment receipt.

4.3 No Refund Policy

All payments are non-refundable. Once services have been rendered or work has begun, no refunds will be issued under any circumstances. This applies to both monthly retainers and one-time audit services.

5. SEO Performance and Rankings

5.1 No Guaranteed Rankings

We do not guarantee specific search engine rankings, including #1 positions. Search engine algorithms are complex and constantly changing, and rankings depend on numerous factors beyond our control, including:

  • Competitor activity and optimization efforts
  • Search engine algorithm updates
  • Industry competitiveness
  • Geographic location and search personalization
  • Historical website performance and penalties

5.2 Our Commitment

While we cannot guarantee specific rankings, we commit to implementing industry best practices, providing transparent reporting, and continuously optimizing your website to improve visibility and organic traffic over time.

6. Client Responsibilities

To ensure the success of our SEO campaigns, clients agree to:

  • Provide timely access to website, analytics, and necessary accounts
  • Review and approve content and recommendations within agreed timeframes
  • Maintain payment obligations according to the contract terms
  • Communicate any website changes or issues that may affect SEO
  • Not engage with other SEO providers during the contract period without disclosure

7. Termination and Cancellation

7.1 Contract Period

Monthly SEO campaign contracts are for a minimum 6-month term. Early termination by the client does not entitle the client to a refund of any payments made.

7.2 Termination by Client

Clients wishing to terminate services must provide 30 days' written notice. All outstanding invoices must be paid in full before termination is complete.

7.3 Termination by Roofing SEO Mastery

We reserve the right to terminate services immediately if payment is not received, if the client breaches these terms, or if the client engages in unethical practices that could harm our reputation.

8. Intellectual Property Rights

8.1 Client Ownership

Upon full payment, all content created specifically for the client (including articles, blog posts, and website copy) becomes the property of the client.

8.2 Portfolio Rights

We reserve the right to use client projects as case studies and portfolio examples, including displaying results, rankings improvements, and traffic increases, unless the client specifically requests confidentiality in writing.

8.3 Proprietary Methods

Our SEO strategies, methodologies, and proprietary processes remain the intellectual property of Roofing SEO Mastery.

9. Limitation of Liability

To the fullest extent permitted by law, Roofing SEO Mastery shall not be liable for:

  • Any indirect, incidental, special, or consequential damages
  • Loss of profits, revenue, or business opportunities
  • Search engine algorithm changes that negatively impact rankings
  • Actions taken by search engines, including penalties or de-indexing
  • Technical issues or downtime on client websites not caused by our services

Our total liability shall not exceed the total amount paid by the client for services in the 6 months preceding the claim.

10. Confidentiality

Both parties agree to keep confidential any proprietary information shared during the course of the business relationship. This includes business strategies, financial information, customer data, and proprietary methodologies.

11. Governing Law and Jurisdiction

These Terms of Service shall be governed by and construed in accordance with the laws of the United Kingdom and the United States, depending on the client's location. Any disputes arising from these terms shall be resolved in the courts of the appropriate jurisdiction.

12. Modifications to Terms

We reserve the right to modify these Terms of Service at any time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our services after changes constitutes acceptance of the modified terms. For active contracts, significant changes will be communicated directly to clients.

13. Severability

If any provision of these Terms of Service is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.

14. Entire Agreement

These Terms of Service, together with our Privacy Policy and any signed service agreements, constitute the entire agreement between Roofing SEO Mastery and the client, superseding any prior agreements or understandings.

15. Contact Information

If you have any questions about these Terms of Service, please contact us at:

Email: [email protected]